HOW WILL ART ON theMART IDENTIFY ARTISTS FOR THIS PROJECT?
Art on theMART is a curated, ongoing series of rotating installations. The Curatorial Advisory Board consults on all year-long programming, excluding temporary seasonal and partner content. TheMART is eager to collaborate with cultural organizations and artists of all disciplines to continue to explore the potential of the platform.
WHAT IS THE SIGNIFICANCE OF THIS PROJECT
As a privately-funded partnership with the City, theMART supports the City's reputation as a champion of iconic public art and its vision for the Riverwalk.
"Art on theMART will be a visionary project that brings new energy to the Riverwalk, while strengthening Chicago's legacy of public art,"
- Former Mayor Rahm Emanuel
HOW WILL THE ART BE DISPLAYED?
Art on theMART installed 34 state-of-the-art projectors and related technology equipment on the Chicago Riverwalk between Wells St. and Franklin St. to project artwork on to the river façade of the building.
ARE THERE PLANS TO INCORPORATE MUSIC AS PART OF THE PROJECTED ART SHOW?
Art on theMART is focusing purely on the digital art projection, highlighting the works of local, national and international artists. Sound is available solely on the website on an ongoing basis.
WILL theMART ESSENTIALLY BECOME ONE GIANT BILLBOARD?
No. In fact, Art on theMART marks the first time a projection of its size and scope will be completely dedicated to art projection with no branding, or messaging. A revolution in media architecture, Art on theMART is the first permanent large-scale projection installation that has no advertising backing and is a gift of art to Chicago.
WILL THERE BE ANY ENVIRONMENTAL IMPACT FROM THE SIGNIFICANT LIGHT PROJECTION?
No. In fact, Art on theMART is fully compliant with the City and the Audubon Society's guidelines for environmental protection. A primary concern is nocturnal migratory birds confused by the building lights, but this project meets the specific guidelines laid out by the Audubon Society and is endorsed by the City of Chicago.